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New Jersey
Trinitas Regional Medical Center, Mayor J. Christian Bollwage, the City of Elizabeth & The Department of Health and Human Services will Paint the Town Pink this October!
Story Number is : 110517115
Trinitas Regional Medical Center

The City of Elizabeth will have a decidedly pink hue in October as Trinitas Regional Medical Center, the City Administration, Health Department and local associations decorate homes, businesses and storefronts with pink ribbons in support of Breast Health Awareness Month. The Union County Board of Chosen Freeholders, Union County Office on Women, and Susan G. Komen-North Jersey are also teaming up with Trinitas to help spread awareness and promote the various events happening throughout the City.

The main event of the overall celebration will be the “Share a Pink Evening!” hosted by Bloomingdale’s at The Mall of Short Hills on Tuesday, October 10th. Bloomingdale’s “B.cause” philanthropy program gives their employees the opportunity to make positive changes in their community by encouraging volunteerism and increasing awareness for causes such as breast cancer.

“We are pleased to be able to collaborate with Trinitas on this event,” says Argyle Nelson, Group Vice President, New Jersey and Pennsylvania. “This partnership speaks to our core clients and it’s important that we continue to provide these women with resources and information that’s vital to their health. This event will provide the perfect means to bring this information directly to our customers.”
The “Share a Pink Evening” event will feature a panel of expert physicians from Trinitas Comprehensive Cancer Center who will touch on early detection, latest therapies, new research developments and more.
“It’s so important to bring awareness to breast health, year round, not just the month of October. We hope that this becomes a key takeaway from each event and the initiative as a whole,” stated Nancy DiLiegro, Vice President of Clinical Operations and Physician Services/ Chief Clinical Officer.

The City of Elizabeth and Elizabeth Health Department played a big role in the planning and implementation of “Paint the Town Pink,” and will also adorn their respective buildings with pink ribbons. The Greater Elizabeth Chamber of Commerce and Elizabeth Avenue Partnership have signed on to help engage local businesses and increase participation. There will also be an event in Spanish hosted by Proceed Inc. in Elizabeth on Friday, October 13th titled “Tu Futuro en Tus Manos.”
“It’s important that we extend this information to our English and Spanish speaking populations,” declared Mayor J. Christian Bollwage of the City of Elizabeth. “Cancer does not discriminate and affects people of all backgrounds. Everyone is at risk and we want to do our best to promote early detection and preventative measures.”
The “Paint the Town Pink” Initiative will kick off with a proclamation by the Mayor on Thursday, October 5th at Trinitas Regional Medical Center’s Williamson Street Campus at 2:00 PM. For more information on this initiative and the upcoming events call 908-994-8939 or visit

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